Students at Black River Falls High School have teamed up with the American Heart Association to help raise money for the charity.
Starting on Monday, January 26, Pep Club adviser Laura Christenson asked students to buy red t-shirts for ten dollars. Christenson has been the main organizer of this fundraiser after activities director Jim Rufsholm was presented the idea by a spokeswoman from the American Heart Association.
“He designated it to Pep Club because he thought it was something that we could work with,” said Christenson.
As well as selling t-shirts, Pep Club will be hosting a “red out” basketball game on February 17. Pep Club asks students to wear red at the game. At half time, Pep Club will run a 50/50 raffle where half of the proceeds will go to the American Heart Association, and club members will be selling memorial hearts for a dollar to be hung around the school.
“The whole purpose of this fundraiser is to not only raise money for research, but also to promote health and really bring awareness to one of the number one killers in the United States,” said Christenson.
The American Heart Association is a nonprofit organization that raises money to help aid in research, reduce deaths caused by cardiovascular problems, and to raise awareness of cardiovascular diseases.